Using Your Magician Business Cards to
Who would know more than a magician the importance of an impressive performance?
Amongst all the stage performers, it is the magician who interacts with his audience both collectively as also on a one-on-one basis.
Since he is adjudged on the basis of social factor in combination with his performance, it becomes imperative for every magician to hone his social skills to the point of perfection.
And what happens after he has been successful enough to enthrall and captivate his audience?
Everyone would come up to him, offer their vote of appreciation and a precious few would even ask for contact details.
This is where a Great Business Card comes in.
For a magician, his business cards is yet another tool in his vast repertoire and humble though it might be, no stone should be left unturned to ensure that it is as interesting as his tricks and as flourishing as his costume.
In terms of appearance and information, a business card should be such that it reflects all the glory and pomp that this profession is associated with so that after every performance the magician is proud to hand it over to whoever asks for it.
To be able to use it effectively to create the right impression some of the parameters that should borne in mind while designing it are –
Quality – There are two aspects that define quality namely design and function and a well-thought-out business card is one which strikes a good balance between the two.
Because a magician is a professional, it is only fair to expect that his card should reflect his professionalism in the best way possible. At the same time it should contain all the necessary information to facilitate future contact.
Keep it simple – ‘What’s in a name?’ is a popular adage but in case of a magician’s business card, mention of his name is mandatory.
A catchy slogan or phrase comes next in order to add a touch of interest followed by contact information in terms of telephone number and email id.
All of this should be presented in a simple manner so that anyone who takes one look at the card is able to discern the information immediately.
Style – This is determined by the target audience and the onus is on the magician to ensure that his audience is able to identify with his business card and recollect his performance from the depths of their memory.
While casual and formal are broad categories of styling, something more unconventional like an Origami-style card or one with a future forecast on the back is worthy of consideration. Magician Business Cards.
A big no-no for a magician is to include his image on the card for it would be akin to revealing the entire truth.
Instead a logo or a design that piques curiosity would be more effective in fetching telephone calls as it would compel people to find out more about the magician and therefore ask for a face-to-face meeting.
Another tip is to avoid cluttering the card as far as possible as such a business card would only convey the feeling of being loud and garish not to mention camouflage most of the information.
Having thought out all details and received a lot of cards, it is the magician’s prerogative to hand them out without any embarrassment or reservations to anyone who asks for it.
If it is successful in reflecting the magician’s persona, then it might be as effective in changing his wheel of fortune as his wand is while performing magic.